Non-Food Franchising: The Better Path to Business Ownership

By :
Jon Ostenson
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Interest in business ownership is at an all-time high and yet many are not aware of the power of franchising and its many opportunities outside of food! In Non-Food Franchising, Jon Ostenson, CEO of FranBridge Consulting and a top 1% consultant/broker nationally, explores the variety of sectors and shows that there has never been a better time to invest. Drawing on his own experience as an Inc. 500 franchisor and a multi-brand franchisee, Ostenson covers topics such as: Why franchising is more attractive than startups or entrepreneurship through acquisition. Who is buying, how are they buying, and what are they buying? How franchises can be run with a semi-passive "executive model." Why real estate investors are so active in franchising. The financials of franchising: investment, revenue, and profit potential. How individuals can strategically select the best opportunity. For those with entrepreneurial aspirations, Ostenson’s turnkey guide is the first step in understanding why non-food franchising is increasingly seen by many as a better path to business ownership! As featured in Forbes, Inc. Magazine, Bloomberg, The Franchise Journal, and Franchise Connect.

About the author

Jon Ostenson
Victory Vision Author

Jon Ostenson, CFE is a top 1% global franchise consultant and is a frequent contributor on franchising for publications such as Inc., Forbes, Bloomberg, and The Franchise Journal. Jon is a semi-passive, multi-brand franchisee and commits the majority of his time to serving clients in his role as CEO of FranBridge Consulting. At FranBridge he guides others in achieving their own dreams of freedom and wealth generation through business ownership. Prior to FranBridge, Jon served as the President of ShelfGenie, a national franchise system with over 200 locations. Before moving to ShelfGenie, Jon invested fifteen years in the corporate world, including a long tenure as Vice President of Sales for Carter’s Inc., responsible for over $350M annually. Jon began his career as a consultant with the global firm Accenture. Jon has BBA and MBA degrees from the University of Georgia and lives in Atlanta where he and his wife, Jenny, have three children and are active in the community.